We started the daily hype line because everything in our life was a lot, so we needed some light relief, and what came out was a large dose of nonsense mixed with positivity and things that made us laugh.

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The characters are totally made-up, but inspired by our dog and people we’ve met.

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Lots of inspiration comes from our extended families filled with everything from builders and teachers, life coaches and Luthiers, to artists and advertisers.

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It doesn’t matter who you are, we all deserve someone in our corner giving us that hype. Every. Damn. Day.

George, Sacha & Duke

3 SIMPLE STEPS TO SIGN UP

1.Pick your ​Hype Hero​ and your product.

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2.Sign up.
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3.Get HYPE for yourself or gift HYPE.

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